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Classic Lightening - Skin Lightening, Cremes, Spray and Spray Booths

The Classic lightening is a skin lightening product.

A Lightening "Solution" is applied to the skin a minimum of twice a week,by means of a hand held spray gun .

Then the Lightening "cream" is applied every day .

The "Solution" and the "cream" work in conjunction with each other.

The Classic lightening is designed as a "lifestyle" product and we recommend the Spray Gun with solution is used at least twice per week, and the Lightening cream is used every day. Results will vary from person to person and our system is designed to be a gentle gradual process and not a quick fix. We use no bleaches or harmful chemicals – we prefer to work with the skin and be as natural as possible.

With rising incomes, more and more Asians are turning to products to lighten their skin colour Swayed by advertising, TV soaps and blockbuster movies featuring glamorous models with creamy complexions, Asians are spending away in a rapidly expanding skin-whitening market.

The preference for lighter skin is nothing new, said Thai dermatologist Dr Chitralada Vibhagool, but it has been boosted by media campaigns tapping into an expanding middle-class and women s growing incomes.

"Traditionally, people with darker skin were the ones who worked outside in the sun," she said in her Bangkok office. "Today, lighter skin is connected to higher social status and wealth. Nowadays, people have more money to spend on cosmetics."

A survey by Synovate, another research firm, found that skin-whitening products were used by 58 percent of Thai women between 18 and 64 with a monthly household income of at least 20,000 baht (US$665).

Respondents spent US$65 monthly on skin care, roughly 10 percent of their income, according to a 2004 survey. The same survey found that half of Filipino women, 45 percent of Hong Kong women and 41 percent of Malaysian women use a skin-whitening product. India is another growing market.

Men too have caught the whitening fever. Supermarkets and pharmacies boast rows of whitening aftershaves, creams, cleansers, moisturizers and even wipes, designed for men. After discovering that Indian men were snapping up women s whitening products, "According to our research, 87 percent of Thai women want to have lighter skin,"

Classic Lightening, Leisure Group, Park House, Fence Ave, Macclesfield, SK10 1LT, UK - 01625 501611, International 44 1625 501611
web - www.leisuregroup.co.uk    email - sun@leisuregroup.co.uk
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